In an attempt to show her daughter how quickly a picture can spread over the internet, one mum's “lesson” quickly backfired.
Kira Hudson posted a picture of her daughter, Amia, on Facebook holding a sign dated 18/03/14, saying, “Mum is trying to show me how many people can see a picture once it’s on the internet,” WHNT reports.
In a screenshot of the caption, obtained by The Daily Dot, Hudson explains, "My 12-year-old daughter doesn't understand why she can't have an Instagram or Facebook account... Please 'like and Share' ... She just doesn't get it!"
But it seems it was Hudson who just didn't get it.
The photo of her daughter wound up on an image-based bulletin board, 4chan, where users took upon themselves to teach Hudson a lesson of their own.
Users found her home address and phone number, which she had published on Facebook, and began prank calling and delivering pizzas to the listed number and address.
The photo was also edited to say some offensive comments.
The lesson however was made clear by another user who edited the photo saying: “Maybe you shouldn't use your daughter as an experiment to prove your point… Just an idea.”
Hudson eventually removed the photo and provided a statement to the Huffington Post admitting her experiment ended up being a lesson for both herself and her daughter.
“I had not anticipated it gaining momentum as fast as it did. It certainly opened my eyes to the fact that I thought my own private Facebook was secure," she says.
“I would like to apologise to the family who is living at our old address and let them know that I hope this hasn't caused them much distress and the next pizza will be a gift from me.”
Author of Unconditional Parenting: Moving from Rewards and Punishments to Love and Reason, Alfie Kohn, told the Huffington Post that public shaming doesn't necessarily reach the desired outcome, instead, it creates a temporary compliance at a disturbing cost.
As well as this, Kohn says, it could be sending the wrong message about right and wrong. The child could be led to believe "the reason not to steal (or lie or hurt people) isn't because of how it affects others but because of the consequence you, yourself, will face if you're caught".
Similarly, a North Carolina mother, Cara Schneider, publicly shamed her daughter on social media after she was accused of being a cyber-bully.
Reactions were mixed but commenting on her own post, Shneider says she had tried other punishments but nothing was getting through to her.
“I know everyone has their own opinion and I respect that, I also hope that you respect my choice to discipline my child how I see fit. I am her mother,” says Schneider.
"I don't regret a thing. Being a parent is hard, and it's always easy to judge, but remember... You only see a picture. You don't know our story.”
What do you think? Does public shaming do more harm than good?