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Progressive Car Insurance Ad
Can you explain - I don't get it ?!

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3 replies to this topic

#1 ELH05

Posted 13 January 2013 - 10:53 PM

Ok, was watching TV and every time this ad comes on I always think, dont get it so.....can anyone explain ?  It's the one where she says to the guy, do you want me to organize a quote and then some soccer players run around in the background and then she turns to the guy and say are you on another website and he says no but then eventually says yes ......
Ok, what is it about ?!

Edited by ELH05, 13 January 2013 - 11:06 PM.

#2 Bluemakede

Posted 13 January 2013 - 11:06 PM

It's an online insurer, hence the guys in the background (soccer players are from other site). It took me ages to figure out that all the ads are like that (or others browsing the insurance website, like people in the background of the one where they are folding washing).

Edited by Bluemakede, 13 January 2013 - 11:07 PM.

#3 ELH05

Posted 13 January 2013 - 11:07 PM

QUOTE (Bluemakede @ 13/01/2013, 09:06 PM) <{POST_SNAPBACK}>
It's an online insurer, hence the guys in the background (soccer players are from other site). It took me ages to figure out that all the ads are like that (or others browsing the insurance website)

Oh really wow, very vague !  Thanks for the explanation.

#4 Tobias'smum

Posted 13 January 2013 - 11:09 PM

its to show how easy it is as you can do it while doing something else

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