If you have a little girl, you need to watch this powerful video.
Simply called "Possibility" the short clip introduces us to five-year-old Ellie, who, the narrator tells us, knows many many things. She's fast and strong and unique. And she knows that life is an adventure where anything is possible.
At the tender age of five, however, there are things Ellie doesn't know. For example, that the world can be a hard place for girls.
She doesn't know that:
- Only 11 per cent of practicing engineers and one-fifth of head chefs are female
- Women make up just 5 per cent of the artists in the New York Metropolitan Museum's modern art section
- By early high school girls earn higher grades in science but are less confident than boys
- By age 11, 30 per cent of girls will start dieting
- 60 per cent of girls give up doing what they love because they don't like the way they look
"She doesn't know any of this," the narrator tells us of these confronting statistics. "And maybe she won't have to."
For the world is changing each and every day.
Ellie, at five years old, only knows about possibilities. And we need to join forces to keep it that way.
The thought-provoking clip was made by Kazoo, a print magazine for girls aged 5 – 10 years. The just-launched magazine is designed to inspire our daughters to be smart, strong, fierce and true to themselves.
The project came to fruition after a successful Kickstarter saw it become the most successful journalism campaign in crowd funding history.
Of the need for the magazine, founder Erin Bried (and five-year-old Ellie's mother) explained: "When girls are young, they're not afraid to ask for what they want. They're not shy about taking up space or making noise. They own their bodies and are proud of what they can do, how fast they can run and high they can climb. They ask questions (and, as any parent knows, sometimes endlessly). And yet, by adolescence, too many begin to question their own voice. The fallout is real."
So far Kazoo has been a resounding success: its debut issue published in Vermont on 100 per cent recycled paper – promptly sold out.
And why is it called Kazoo? Writes Bried, "The beauty of the kazoo is that everybody already has what it takes to play one. Just breathe, and its loud, happy sound comes automatically. We want girls to feel the same way about their own voice—that they already have everything it takes to use it. There is a tremendous amount of power—and joy—in making noise."
For more information – or to subscribe to the magazine – visit Kazoo Magazine.